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Byte Size Changes - New Blood Award Winner

2D Animated Explainer 

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Climate change is a serious issue impacting the earth. While the Internet may not seem physical, it is responsible for significant global emissions and has become an environmental problem. To address this, the campaign 'Byte Size Changes' aims to educate, inspire, and empower digital natives to adopt a Low-Carbon Diet through typography driven narratives that promote reducing data consumption by implementing bite-sized changes.

This project was created for a brief by D&AD New Blood, Google Fonts & HMCT / 2023 in collaboration with 2 other students from the London college of Communication. 

Find the full project on D&AD's Website : 

Credits: 

Akanksha Chandel

Hiral Satardekar

Yashna Bahri

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